Identity & strategy

The identity of a brand is characterised by a group of elements: name, corporate identity, positioning, values, ethics.


The brand becomes known when linked with products, services, prices, distribution channels and a communication plan.


We are not marketing specialists or there to sell your products but our designers can help you to understand why your brand is different from others. Through listening and analysis, the designers at Conicio even organise the relay of information between your different key departments (marketing, sales, design engineering, R&D) to produce an overview in the form of product concepts.


For your brand to be known, our designers determine formal markers, aesthetic details and the history of the product in line with your brand identity. It is this coherence that, in the eyes of consumers, will strengthen the visibility of your brand.